Clear content is more than a good idea.

 

 Plain language saves you time, money, and improves
customer and client trust.

Here’s how we can help clarify your message.

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Revise & Redesign Complex Content

Save time, money and headaches for you and your customers by allowing us to “translate” your existing content into plain language. We work primarily with disclosures rewriting to help customers understand them and to align with regularity requirements.

The Plain Language Group's work with our team has been instrumental in providing key tools for our communicators to constantly focus on keeping our documents simple and understandable for our participants.

SVP of Marketing Communications, Fortune 100 Financial Services Institution

Train Employees

We can provide training to your employees using site-specific documents from your workplace. Our plain language presentations can improve internal and external communications.

I want you to know that yesterday I came up with plain language way to say that sentence that I was struggling with in the workshop and that I hated since we first started using it. You accomplished your mission with me!!!!

Compliance Officer, Fortune 100 Bank

Test Content

We run usability testing on your online and print content to learn what customers can easily understand (or not). We use research and review testing results to effectively redesign and revise your content.

We had never done usability testing on our written documents before The Plain Language Group convinced us. After watching and listening to our customers give feedback, we realized we got so much more concrete and critical information we wouldn’t have gotten any other way. We hope to continue to integrate user testing into our content going forward. And thank you to Deborah for showing us another way to improve our content.

Senior VP, Fortune 500 Bank

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Give Keynote Talks

We are available for live speaking and webinar events covering plain language topics in healthcare, financial services, education, technology, law, and more.

Deborah delivered an outstanding presentation to staff at our agency on plain language and empathy as part of our Health Literacy Month activities. Deborah's presentation was by far the highlight of our monthly activities. She engaged and educated staff -- ranging from epidemiologists to health scientists -- on empathy, its benefits, the science behind empathy, and even demonstrated how to write with empathy so we could better deliver on our agency's mission. Staff in attendance walked away not just with the knowledge and tools they could use to improve their communication, but a genuine appreciation for the need for empathy in written communication. Deborah definitely struck a chord with our staff and it shows in the work they are producing since her presentation.

Sydney Webb, Lead Health Communication Specialist, Fortune 500 Health Company

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Provide Expert Testimony

Having an expert witness on your legal or compliance team to determine if documents meet the regulatory requirements for plain language can be the helping hand you need to win or settle your case.

Without Deborah’s testimony on the readability (or lack thereof) of voting materials, I doubt we could have won our lawsuit against a state who had created overly complex and poorly written instructions on registering to vote. Her testimony was timely, thoroughly, and she knows how to prove herself and her opinion in court.

Executive Staff Member, League of Women Voters

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Exceed Legal Requirements

Implement Dodd-Frank, DOL, Credit Card Act, HIPAA, ERISA, Gramm-Leach-Bliley, Affordable Care Act, Form ADV, and other regulations, to comply with plain language requirements.

Deborah helped us revise our 10-K filing to meet SEC requirements for plain language. Her work was so impressive, and she helped us understand what plain language meant and its value.

Compliance Officer, Manufacturing Sector

 We specialize in written content
online and in print

  • Code of Ethics

  • Privacy Policies

  • Terms and Conditions

  • Overdraft Protection Disclosures

  • Customer Account Agreements

  • Summary Plan Descriptions

  • 10-K Filings

  • Letters to Customers

  • Sexual Harassment Policies

  • Employee Handbooks

  • Form ADV Part 2, 3, and CRS

  • Applications and Forms

  • and more…

Positive RESULTS for our clients

 

Redesigned a letter for one of America’s most well-known investment houses. The letter focused on minimum distribution options (taking money from IRAs)

RESULT >> Participants increased positive calls to 95% and invested millions of new dollars in the company.

Redesigned the HealthCheck/HealthChoice form for the state of North Carolina.

RESULT >> Increased ease of use and decreased number of calls asking for clarification.

Redesigned the Merchant Application form for Chase Paymentech. Feedback from merchants indicated the new application was much easier to use.

RESULT >> Number of calls asking for verification dropped significantly.

Conducted usability testing on J.P.Morgan Chase’s new credit card agreement.

RESULT >> New agreement won award from the Center for Plain Language in Washington, D.C.